WineGame’s Sarah Munson says the new app allows for wine exploration

August 17, 2018

Sarah Munson from WineGame

“Don’t overthink it.”

That’s WineGame Chief Marketing Officer Sarah Munson’s no. 1 piece of advice about drinking wine. And it’s solid advice. Too often people feel overwhelmed when making selections at wine stores or when browsing a restaurant’s wine list. That’s exactly why we started this column—and why WineGame was created.

The phone app is simple: All you need is a bottle of wine, a phone, and a few friends. As you do a blind tasting (well, okay, one friend won’t be tasting it blind), the app walks you through questions about the grape type, country and region and the vintage. I tried it myself with a couple friends, and I can confirm: It’s a unique way to learn about wines and add a little fun to a wine tasting through competition. (You better believe I won!) And you don’t have to be an expert—Sarah says, “People who know less about wine actually score better in the game.”

With a business degree under her belt and a background in the beauty industry, Sarah didn’t have a “traditional” route to wine (if there is such a thing). She fell in love with the world when she was living abroad. “I realized that every wine, every winery, every wine region has a story,” she says. “There is so much to each story—love, passion, history, war.” And that knowledge for understanding those stories led her to a more formal wine education.

Learn more about Munson and her selection for Wine of the Week at groknation.com.

Sarah Munson from WineGame

“Don’t overthink it.”

That’s WineGame Chief Marketing Officer Sarah Munson’s no. 1 piece of advice about drinking wine. And it’s solid advice. Too often people feel overwhelmed when making selections at wine stores or when browsing a restaurant’s wine list. That’s exactly why we started this column—and why WineGame was created.

The phone app is simple: All you need is a bottle of wine, a phone, and a few friends. As you do a blind tasting (well, okay, one friend won’t be tasting it blind), the app walks you through questions about the grape type, country and region and the vintage. I tried it myself with a couple friends, and I can confirm: It’s a unique way to learn about wines and add a little fun to a wine tasting through competition. (You better believe I won!) And you don’t have to be an expert—Sarah says, “People who know less about wine actually score better in the game.”

With a business degree under her belt and a background in the beauty industry, Sarah didn’t have a “traditional” route to wine (if there is such a thing). She fell in love with the world when she was living abroad. “I realized that every wine, every winery, every wine region has a story,” she says. “There is so much to each story—love, passion, history, war.” And that knowledge for understanding those stories led her to a more formal wine education.

Learn more about Munson and her selection for Wine of the Week at groknation.com.